About New Marketing TV
Become part of the New Marketing TV community every other Friday, when social and digital media experts get together to discuss the latest issues impacting businesses using social and digital media to drive revenue lines and achieve other business objectives. We will bring the conversation and real case studies to you in a fun, informative and social manner. Marketing in a digital marketing age has new rules and we’ll help you navigate these markets. How do you build in ROI to the mix? Where can you save and improve your results? What are the pitfalls of social and web programs?. Join us every other Friday at 2:30 pm ET.
Colin Bower
Host
Colin is Chief Operating Officer at New Marketing Labs. Colin has 19 years experience as a successful media, business and strategy professional, having advised clients, managed groups and companies across online, digital and wireless platforms. Colin was AOL Interactive's Director of Business Development where he was responsible for working with best in class partners to develop marketing and ad campaigns in the information, communications technology and finance verticals.

Colin has been a successful CEO in the digital media space, restructuring and bringing a European public media company profitably into the digital world by generating new revenue through interactive content development and sales. Colin has also run a multimillion USD global business division for Arthur Andersen consulting, providing strategy and business consulting services to multinational clients across verticals.

Colin has a BA from McGill University, an MBA from the University of Chicago Booth School of Business, and a Certificate in Advanced Corporate Finance from INSEAD, France.
Bill Sell
VP & General Manager
Bill Sell has over 34 years in events and media management. At The Pulse Network, Bill oversees the face-to-face programs group and portfolio of e-newsletter publications; ITEC, mFinancial Technology Insight Summit, HealthIT Insight Summit, BladeSystems Insight Summit, HigherED Technology Insight Summit and the Life Sciences Technology Insight Summit along with the /Inbound Marketing Summit conferences. Bill is the host of TPN programs ITEC This Week and New Marketing TV, and handles the TPN strategic alliances and public relations efforts as well. Bill’s past leadership experience includes being a Vice President and General Manager of COMDEX, CeBIT America, and the VON events with responsibilities for audience development, program creation and event sponsorships and sales. Bill also served as the Vice President of Events with Fidelity Investment’s Fidelity Capital/Seaport World Trade Center Boston; and as VP of Planning and Development at IDG’s World Expo, with ComNet and MacWorld Expo as two of the key product groups. A frequent industry speaker on benefits of face-to-face marketing, Bill is a founding member of the Society of Independent Show Organizers and past chair of the New England chapter of the International Association for Exhibitions and Events.