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          <title>The Pulse Network - CMO Advantage</title>
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          <description>CMO Advantage.  Each Friday from 2:30-3:00PM ET Ed Gaskin hosts CMO Advantage on The Pulse Network.  Ed is a senior strategy and marketing executive with extensive B2B experience.  This show is targeted to CMOs of all size companies and those who aspire to be on a career path as a Chief Marketing Officer.  Learn from the strategies coming out of Google Labs or Microsoft, IBM, Apple, and Ogilvy Interactive each week on CMO Advantage</description>
          <copyright>2/4/2012 8:50:11 AM</copyright>
          <pubDate>Sat, 04 Feb 2012 13:50:11 GMT</pubDate>
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               <title>Selecting Your Salon</title>
               <description>Ed Gaskin interviews Patrick Kritchever, the co-founder and CMO of the "Hey Hey Gorgeous" website. Its a perfect destination for members who seek to discover their perfect hair salon and stylist by price, location, specialty, and personality. They discuss the challenges of finding the right stylist with existing location based services like search, user reviews, recommendations, and deal sites. In addition, salons are not typically great at internet marketing. Patrick and Ed analyze how Heyheygorgeous.com manages to overcome these challenges and atmospherics marketing. They discuss best practices like the use of video marketing, having a mobile presence, competing by creating a better user experience, content marketing, and measuring return on user engagement. Finally, they discuss a case study using Avanti Salon.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/marketing/cmo-advantage/selecting-your-salon/' >Selecting Your Salon<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/a26ce3c1-5232-434f-a6d5-a79c9ec0b364_3.jpg'></a><br /><br />Ed Gaskin interviews Patrick Kritchever, the co-founder and CMO of the "Hey Hey Gorgeous" website. Its a perfect destination for members who seek to discover their perfect hair salon and stylist by price, location, specialty, and personality. They discuss the challenges of finding the right stylist with existing location based services like search, user reviews, recommendations, and deal sites. In addition, salons are not typically great at internet marketing. Patrick and Ed analyze how Heyheygorgeous.com manages to overcome these challenges and atmospherics marketing. They discuss best practices like the use of video marketing, having a mobile presence, competing by creating a better user experience, content marketing, and measuring return on user engagement. Finally, they discuss a case study using Avanti Salon.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
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               <pubDate>Fri, 03 Feb 2012 19:02:00 GMT</pubDate>
               <category>avanti</category>
               <category>beauty</category>
               <category>ed gaskin</category>
               <category>hey hey gorgeous</category>
               <category>marketing</category>
               <category>patrick kritchever</category>
               <category>salons</category>
               <category>the pulse</category>
               <category>cmo advantage. tpn marketing</category>
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                    <media:title>Selecting Your Salon</media:title>
                    <media:description>Ed Gaskin interviews Patrick Kritchever, the co-founder and CMO of the "Hey Hey Gorgeous" website. Its a perfect destination for members who seek to discover their perfect hair salon and stylist by price, location, specialty, and personality. They discuss the challenges of finding the right stylist with existing location based services like search, user reviews, recommendations, and deal sites. In addition, salons are not typically great at internet marketing. Patrick and Ed analyze how Heyheygorgeous.com manages to overcome these challenges and atmospherics marketing. They discuss best practices like the use of video marketing, having a mobile presence, competing by creating a better user experience, content marketing, and measuring return on user engagement. Finally, they discuss a case study using Avanti Salon.</media:description>
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          <item>
               <title>02-03-12 Best 90s Rap Songs</title>
               <description>Wasn't 90s music the best? Well today, Phil goes over the best 90s rap songs. See who takes the top spot!</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-best-90s-rap-songs/' >02-03-12 Best 90s Rap Songs<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/523f533f-7792-4769-9563-76654a1f3d4b_1.jpg'></a><br /><br />Wasn't 90s music the best? Well today, Phil goes over the best 90s rap songs. See who takes the top spot!]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-best-90s-rap-songs/</link>
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               <pubDate>Fri, 03 Feb 2012 17:00:00 GMT</pubDate>
               <category>90s</category>
               <category>bachelor</category>
               <category>ice cube</category>
               <category>providence</category>
               <category>rap music</category>
               <category>sara sharnoff</category>
               <category>single mentality</category>
               <category>snoop dog</category>
               <category>stephen oliveira</category>
               <category>t.r.o.y</category>
               <category>the pulse network</category>
               <category>phil ayoub</category>
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                    <media:player url="http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-best-90s-rap-songs/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/523f533f-7792-4769-9563-76654a1f3d4b_1.jpg'&gt;" />
                    <media:title>02-03-12 Best 90s Rap Songs</media:title>
                    <media:description>Wasn't 90s music the best? Well today, Phil goes over the best 90s rap songs. See who takes the top spot!</media:description>
                    <media:category label="Tags">phil ayoub, rap music, the pulse network, single mentality, providence, bachelor, snoop dog, t.r.o.y, ice cube, 90s, stephen oliveira, sara sharnoff</media:category>
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               <title>02-03-12 Rhode Island's Most Eligible Bachelor</title>
               <description>Are you looking for some love? Well, you could be in luck today! Phil Ayoub talks to Stephen Oliveria, who was named Rhode Island's most eligible bachelor. See what he has to say about the single life.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-rhode-islands-most-eligible-bachelor/' >02-03-12 Rhode Island's Most Eligible Bachelor<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/901521c4-a9bc-49c8-8f9e-1e58f720b931_2.jpg'></a><br /><br />Are you looking for some love? Well, you could be in luck today! Phil Ayoub talks to Stephen Oliveria, who was named Rhode Island's most eligible bachelor. See what he has to say about the single life.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
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               <pubDate>Fri, 03 Feb 2012 17:00:00 GMT</pubDate>
               <category>blind dates</category>
               <category>boston magazine</category>
               <category>dating</category>
               <category>eligible bachelor</category>
               <category>firefighter</category>
               <category>phil ayoub</category>
               <category>providence</category>
               <category>providence monthly</category>
               <category>sara sharnoff</category>
               <category>single by choice</category>
               <category>single mentality</category>
               <category>stephen oliveria</category>
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                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/901521c4-a9bc-49c8-8f9e-1e58f720b931_2.jpg'&gt;" />
                    <media:title>02-03-12 Rhode Island's Most Eligible Bachelor</media:title>
                    <media:description>Are you looking for some love? Well, you could be in luck today! Phil Ayoub talks to Stephen Oliveria, who was named Rhode Island's most eligible bachelor. See what he has to say about the single life.</media:description>
                    <media:category label="Tags">stephen oliveria, sara sharnoff, phil ayoub, providence, single mentality, eligible bachelor, firefighter, blind dates, dating, boston magazine, single by choice, providence monthly</media:category>
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          <item>
               <title>02-03-12 Relationships have to have...</title>
               <description>What are you looking for in a relationship? Well, Phil, Sara and Stephen discuss long term relationships and what both men and women want.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-relationships-have-to-have/' >02-03-12 Relationships have to have...<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/5c647d49-9ce0-428e-9e7b-87a99e72621a_2.jpg'></a><br /><br />What are you looking for in a relationship? Well, Phil, Sara and Stephen discuss long term relationships and what both men and women want.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-relationships-have-to-have/</link>
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               <pubDate>Fri, 03 Feb 2012 17:00:00 GMT</pubDate>
               <category>long term relationship</category>
               <category>romance</category>
               <category>sara sharnoff</category>
               <category>single mentality</category>
               <category>stephen olivera</category>
               <category>phil ayoub</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-relationships-have-to-have/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/5c647d49-9ce0-428e-9e7b-87a99e72621a_2.jpg'&gt;" />
                    <media:title>02-03-12 Relationships have to have...</media:title>
                    <media:description>What are you looking for in a relationship? Well, Phil, Sara and Stephen discuss long term relationships and what both men and women want.</media:description>
                    <media:category label="Tags">phil ayoub, sara sharnoff, stephen olivera, single mentality, long term relationship, romance</media:category>
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          <item>
               <title>02-03-12 Is sex on the first date acceptable?</title>
               <description>Did you think Gisele's leaked email to her NFL honey Tom Brady was a bit too much? Phil, Sara and Stephen weigh in each other's opinions. Then, the trio tries to discuss the dilemma of sex on the first date. </description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-is-sex-on-the-first-date-acceptable/' >02-03-12 Is sex on the first date acceptable?<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/10feb3ea-4cb4-40d7-a38c-cb03c9ef0613_3.jpg'></a><br /><br />Did you think Gisele's leaked email to her NFL honey Tom Brady was a bit too much? Phil, Sara and Stephen weigh in each other's opinions. Then, the trio tries to discuss the dilemma of sex on the first date. ]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-is-sex-on-the-first-date-acceptable/</link>
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               <pubDate>Fri, 03 Feb 2012 17:00:00 GMT</pubDate>
               <category>gisele</category>
               <category>nfl</category>
               <category>phil ayoub</category>
               <category>positive energy</category>
               <category>questions and manswers</category>
               <category>sara sharnoff</category>
               <category>sex on the first date</category>
               <category>single mentality</category>
               <category>stephen oliveria</category>
               <category>tom brady</category>
               <category>super bowl</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/lifestyle/single-mentality/02-03-12-is-sex-on-the-first-date-acceptable/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/03/10feb3ea-4cb4-40d7-a38c-cb03c9ef0613_3.jpg'&gt;" />
                    <media:title>02-03-12 Is sex on the first date acceptable?</media:title>
                    <media:description>Did you think Gisele's leaked email to her NFL honey Tom Brady was a bit too much? Phil, Sara and Stephen weigh in each other's opinions. Then, the trio tries to discuss the dilemma of sex on the first date. </media:description>
                    <media:category label="Tags">super bowl, tom brady, gisele, positive energy, single mentality, phil ayoub, sara sharnoff, stephen oliveria, nfl, questions and manswers, sex on the first date</media:category>
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          </item>
          <item>
               <title>Inside The White Sox' Clubhouse</title>
               <description>Big contacts and big busts have been the recent theme for the Chi Sox.  Can they turn it around amid a flurry of roster turnover?  Bernie takes us inside Chicago's clubhouse.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/inside-the-white-sox-clubhouse/' >Inside The White Sox' Clubhouse<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/686790ba-b628-445e-abe2-ef1fb41a9817_1.jpg'></a><br /><br />Big contacts and big busts have been the recent theme for the Chi Sox.  Can they turn it around amid a flurry of roster turnover?  Bernie takes us inside Chicago's clubhouse.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/inside-the-white-sox-clubhouse/</link>
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               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
               <category>adam dunn</category>
               <category>alex rios</category>
               <category>baseball</category>
               <category>chicago</category>
               <category>jake peavy</category>
               <category>mlb</category>
               <category>ozzie guillen</category>
               <category>sports</category>
               <category>white sox</category>
               <category>utbsh-insidetheclubhouse</category>
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                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/686790ba-b628-445e-abe2-ef1fb41a9817_1.jpg'&gt;" />
                    <media:title>Inside The White Sox' Clubhouse</media:title>
                    <media:description>Big contacts and big busts have been the recent theme for the Chi Sox.  Can they turn it around amid a flurry of roster turnover?  Bernie takes us inside Chicago's clubhouse.</media:description>
                    <media:category label="Tags">utbsh-insidetheclubhouse, mlb, baseball, sports, alex rios, adam dunn, jake peavy, ozzie guillen, chicago, white sox</media:category>
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          </item>
          <item>
               <title>Fantasy Baseball - What Stats To Draft For</title>
               <description>What's more important to your fantasy lineup: power, plate discipline and speed or batting average and runs batted in?  Bernie Pleskoff weighs in on why he has a disagreement with some of the folks from RotoWire.com on the issue.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/fantasy-baseball-what-stats-to-draft-for/' >Fantasy Baseball - What Stats To Draft For<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/3f12058b-d560-4447-9167-bfbb831c519c_1.jpg'></a><br /><br />What's more important to your fantasy lineup: power, plate discipline and speed or batting average and runs batted in?  Bernie Pleskoff weighs in on why he has a disagreement with some of the folks from RotoWire.com on the issue.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/fantasy-baseball-what-stats-to-draft-for/</link>
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               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
               <category>butch stearns</category>
               <category>dvrroto</category>
               <category>fantasy baseball</category>
               <category>mlb</category>
               <category>utbsh-fantasywheelhouse</category>
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                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/3f12058b-d560-4447-9167-bfbb831c519c_1.jpg'&gt;" />
                    <media:title>Fantasy Baseball - What Stats To Draft For</media:title>
                    <media:description>What's more important to your fantasy lineup: power, plate discipline and speed or batting average and runs batted in?  Bernie Pleskoff weighs in on why he has a disagreement with some of the folks from RotoWire.com on the issue.</media:description>
                    <media:category label="Tags">utbsh-fantasywheelhouse, dvrroto, mlb, fantasy baseball, butch stearns</media:category>
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               <title>Bernie and Butch Get Back To It</title>
               <description>After a week away, Butch Stearns and Bernie Pleskoff are back in action for another edition of Under the Big Straw Hat.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/bernie-and-butch-get-back-to-it/' >Bernie and Butch Get Back To It<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/4275a0f0-96ad-4b0e-b26b-eddc21b103f6_1.jpg'></a><br /><br />After a week away, Butch Stearns and Bernie Pleskoff are back in action for another edition of Under the Big Straw Hat.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/bernie-and-butch-get-back-to-it/</link>
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               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
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                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/4275a0f0-96ad-4b0e-b26b-eddc21b103f6_1.jpg'&gt;" />
                    <media:title>Bernie and Butch Get Back To It</media:title>
                    <media:description>After a week away, Butch Stearns and Bernie Pleskoff are back in action for another edition of Under the Big Straw Hat.</media:description>
                    <media:category label="Tags" />
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          <item>
               <title>D-Backs' Dynamic Duo</title>
               <description>Does the best 1-2 punch in all of baseball reside in Arizona?  Bernie Pleskoff tells us why the heart of the Diamondbacks' lineup is poised to make some serious noise in 2012 and beyond.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/d-backs-dynamic-duo/' >D-Backs' Dynamic Duo<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/503af27d-528f-41d9-94c5-fb3f756732c1_1.jpg'></a><br /><br />Does the best 1-2 punch in all of baseball reside in Arizona?  Bernie Pleskoff tells us why the heart of the Diamondbacks' lineup is poised to make some serious noise in 2012 and beyond.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/d-backs-dynamic-duo/</link>
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               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
               <category>arizona</category>
               <category>bernie pleskoff</category>
               <category>butch stearns</category>
               <category>dbacks</category>
               <category>diamondbacks</category>
               <category>justin upton</category>
               <category>kirk gibson</category>
               <category>mlb</category>
               <category>paul goldschmidt</category>
               <category>sports</category>
               <category>utbsh-goodeye</category>
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                    <media:player url="http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/d-backs-dynamic-duo/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/503af27d-528f-41d9-94c5-fb3f756732c1_1.jpg'&gt;" />
                    <media:title>D-Backs' Dynamic Duo</media:title>
                    <media:description>Does the best 1-2 punch in all of baseball reside in Arizona?  Bernie Pleskoff tells us why the heart of the Diamondbacks' lineup is poised to make some serious noise in 2012 and beyond.</media:description>
                    <media:category label="Tags">utbsh-goodeye, sports, mlb, arizona, diamondbacks, dbacks, justin upton, paul goldschmidt, kirk gibson, bernie pleskoff, butch stearns</media:category>
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               <title>Prince Fielder's New Kingdom</title>
               <description>After a long winter of waiting, Prince Fielder's patience paid off big time in the form of a nine year deal with the Detroit Tigers.  Bernie Pleskoff tells us what Prince's addition means to Detroit's World Series chances, and whether he was worth nine years.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/prince-fielders-new-kingdom/' >Prince Fielder's New Kingdom<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/9aceaa51-bff9-40e7-876b-e2baf7c49527_1.jpg'></a><br /><br />After a long winter of waiting, Prince Fielder's patience paid off big time in the form of a nine year deal with the Detroit Tigers.  Bernie Pleskoff tells us what Prince's addition means to Detroit's World Series chances, and whether he was worth nine years.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/prince-fielders-new-kingdom/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/prince-fielders-new-kingdom/</guid>
               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
               <category>american league</category>
               <category>baseball</category>
               <category>brewers</category>
               <category>butch stearns</category>
               <category>detroit</category>
               <category>miguel cabrera</category>
               <category>milwaukee</category>
               <category>mlb</category>
               <category>scott boras</category>
               <category>tigers</category>
               <category>victor martinez</category>
               <category>utbsh-leadingoff</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/prince-fielders-new-kingdom/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/9aceaa51-bff9-40e7-876b-e2baf7c49527_1.jpg'&gt;" />
                    <media:title>Prince Fielder's New Kingdom</media:title>
                    <media:description>After a long winter of waiting, Prince Fielder's patience paid off big time in the form of a nine year deal with the Detroit Tigers.  Bernie Pleskoff tells us what Prince's addition means to Detroit's World Series chances, and whether he was worth nine years.</media:description>
                    <media:category label="Tags">utbsh-leadingoff, tigers, brewers, milwaukee, detroit, victor martinez, american league, scott boras, mlb, baseball, butch stearns, miguel cabrera</media:category>
               </media:content>
          </item>
          <item>
               <title>The Sox Deal Their Shortstop</title>
               <description>Boston's albatross has long been finding an effective shortstop.  Call it the curse of Nomar, the curse of Julio Lugo, or whatever else you like, but just don't call Marco Scutaro the solution.  Bernie takes a look at the deal that sent Marco Scutaro out of town, and wonders whether or not it makes sense.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/the-sox-deal-their-shortstop/' >The Sox Deal Their Shortstop<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/5f5292cc-b300-4726-a697-f14902f4d22a_1.jpg'></a><br /><br />Boston's albatross has long been finding an effective shortstop.  Call it the curse of Nomar, the curse of Julio Lugo, or whatever else you like, but just don't call Marco Scutaro the solution.  Bernie takes a look at the deal that sent Marco Scutaro out of town, and wonders whether or not it makes sense.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/the-sox-deal-their-shortstop/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/the-sox-deal-their-shortstop/</guid>
               <pubDate>Thu, 02 Feb 2012 15:00:00 GMT</pubDate>
               <category>baseball</category>
               <category>bernie pleskoff</category>
               <category>boston</category>
               <category>butch stearns</category>
               <category>jed lowrie</category>
               <category>jose iglesias</category>
               <category>marco scutaro</category>
               <category>mlb</category>
               <category>nick punto</category>
               <category>red sox</category>
               <category>utbsh-whatscooking</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/under-the-big-straw-hat/the-sox-deal-their-shortstop/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/5f5292cc-b300-4726-a697-f14902f4d22a_1.jpg'&gt;" />
                    <media:title>The Sox Deal Their Shortstop</media:title>
                    <media:description>Boston's albatross has long been finding an effective shortstop.  Call it the curse of Nomar, the curse of Julio Lugo, or whatever else you like, but just don't call Marco Scutaro the solution.  Bernie takes a look at the deal that sent Marco Scutaro out of town, and wonders whether or not it makes sense.</media:description>
                    <media:category label="Tags">utbsh-whatscooking, baseball, mlb, butch stearns, bernie pleskoff, jose iglesias, marco scutaro, jed lowrie, red sox, boston, nick punto</media:category>
               </media:content>
          </item>
          <item>
               <title>PR Newswire, Ninan Chacko</title>
               <description>How does a powerful brand maintain its core values in a changing media landscape?  Ninan Chacko, CEO of PR Newswire, joins Stephen Saber and Butch Stearns to discuss how PR Newswire has focused on re-defining its coverage model, and some of the investments the company has made to maintain its position as an industry innovator.  </description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/business/ceo-corner/pr-newswire-ninan-chacko/' >PR Newswire, Ninan Chacko<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/a3595412-1e08-4c60-9229-6bfe0439968c_3.jpg'></a><br /><br />How does a powerful brand maintain its core values in a changing media landscape?  Ninan Chacko, CEO of PR Newswire, joins Stephen Saber and Butch Stearns to discuss how PR Newswire has focused on re-defining its coverage model, and some of the investments the company has made to maintain its position as an industry innovator.  ]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/business/ceo-corner/pr-newswire-ninan-chacko/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/business/ceo-corner/pr-newswire-ninan-chacko/</guid>
               <pubDate>Thu, 02 Feb 2012 14:30:00 GMT</pubDate>
               <category>it</category>
               <category>news release</category>
               <category>pr</category>
               <category>public relations</category>
               <category>technology</category>
               <category>press release</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/business/ceo-corner/pr-newswire-ninan-chacko/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/a3595412-1e08-4c60-9229-6bfe0439968c_3.jpg'&gt;" />
                    <media:title>PR Newswire, Ninan Chacko</media:title>
                    <media:description>How does a powerful brand maintain its core values in a changing media landscape?  Ninan Chacko, CEO of PR Newswire, joins Stephen Saber and Butch Stearns to discuss how PR Newswire has focused on re-defining its coverage model, and some of the investments the company has made to maintain its position as an industry innovator.  </media:description>
                    <media:category label="Tags">press release, pr, public relations, news release, technology, it, </media:category>
               </media:content>
          </item>
          <item>
               <title>Innovation in Smartphone Photography</title>
               <description>Is Apple's next innovation going to be a partnership with an outside company?  Molly McHugh of Digital Trends joins the show to tell us how Steve Jobs' fascination with Lytro camera technology could change the game for mobile photography in the iPhone.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/business/the-pulse-on-business/innovation-in-smartphone-photography/' >Innovation in Smartphone Photography<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/21c1001a-f76e-4179-914c-0dab8e816bea_2.jpg'></a><br /><br />Is Apple's next innovation going to be a partnership with an outside company?  Molly McHugh of Digital Trends joins the show to tell us how Steve Jobs' fascination with Lytro camera technology could change the game for mobile photography in the iPhone.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/business/the-pulse-on-business/innovation-in-smartphone-photography/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/business/the-pulse-on-business/innovation-in-smartphone-photography/</guid>
               <pubDate>Thu, 02 Feb 2012 14:00:00 GMT</pubDate>
               <category>butch stearns</category>
               <category>connectivity</category>
               <category>digital cameras</category>
               <category>digital trends</category>
               <category>droid</category>
               <category>growth and development</category>
               <category>ipad</category>
               <category>iphone</category>
               <category>light field</category>
               <category>lytro</category>
               <category>mac</category>
               <category>mobile phones</category>
               <category>molly mchugh</category>
               <category>photography</category>
               <category>smartphones</category>
               <category>steve jobs</category>
               <category>tim cook</category>
               <category>apple</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/business/the-pulse-on-business/innovation-in-smartphone-photography/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/21c1001a-f76e-4179-914c-0dab8e816bea_2.jpg'&gt;" />
                    <media:title>Innovation in Smartphone Photography</media:title>
                    <media:description>Is Apple's next innovation going to be a partnership with an outside company?  Molly McHugh of Digital Trends joins the show to tell us how Steve Jobs' fascination with Lytro camera technology could change the game for mobile photography in the iPhone.</media:description>
                    <media:category label="Tags">apple, iphone, ipad, lytro, light field, photography, mobile phones, digital cameras, connectivity, digital trends, butch stearns, molly mchugh, growth and development, mac, steve jobs, smartphones, droid, tim cook</media:category>
               </media:content>
          </item>
          <item>
               <title>Competing in the Bar Business</title>
               <description>It's hard enough for a bar in the heart of Bruins and Celtics Country to keep the beer cold and the food hot for a constant stream of customers.  But just keeping up isn't enough.  Jill Gallien and Jimmy Ferola of The Greatest Bar sit down with The Pulse Network's resident bar expert and host of Single MENtality Phil Ayoub to talk about how The Greatest develops new revenue streams and stays a step ahead of the competition in a busy bar market.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/business/the-pulse-on-business/competing-in-the-bar-business/' >Competing in the Bar Business<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/af5a08ea-927f-4d0d-88cd-3f8883102e10_1.jpg'></a><br /><br />It's hard enough for a bar in the heart of Bruins and Celtics Country to keep the beer cold and the food hot for a constant stream of customers.  But just keeping up isn't enough.  Jill Gallien and Jimmy Ferola of The Greatest Bar sit down with The Pulse Network's resident bar expert and host of Single MENtality Phil Ayoub to talk about how The Greatest develops new revenue streams and stays a step ahead of the competition in a busy bar market.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/business/the-pulse-on-business/competing-in-the-bar-business/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/business/the-pulse-on-business/competing-in-the-bar-business/</guid>
               <pubDate>Thu, 02 Feb 2012 14:00:00 GMT</pubDate>
               <category>bars</category>
               <category>billy fairweather</category>
               <category>boston</category>
               <category>bruins</category>
               <category>butch stearns</category>
               <category>celtics</category>
               <category>patriots</category>
               <category>phil ayoub</category>
               <category>red sox</category>
               <category>single mentality</category>
               <category>sports</category>
               <category>the greatest</category>
               <category>business strategy</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/business/the-pulse-on-business/competing-in-the-bar-business/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/02/af5a08ea-927f-4d0d-88cd-3f8883102e10_1.jpg'&gt;" />
                    <media:title>Competing in the Bar Business</media:title>
                    <media:description>It's hard enough for a bar in the heart of Bruins and Celtics Country to keep the beer cold and the food hot for a constant stream of customers.  But just keeping up isn't enough.  Jill Gallien and Jimmy Ferola of The Greatest Bar sit down with The Pulse Network's resident bar expert and host of Single MENtality Phil Ayoub to talk about how The Greatest develops new revenue streams and stays a step ahead of the competition in a busy bar market.</media:description>
                    <media:category label="Tags">business strategy, boston, bars, single mentality, butch stearns, phil ayoub, the greatest, celtics, red sox, bruins, patriots, sports, billy fairweather, </media:category>
               </media:content>
          </item>
          <item>
               <title>02-01-12 Rotowire Intro Super Bowl </title>
               <description>The Super Bowl is finally here. Jeff Stotts from the Rotowire joins Butch to talk injuries and more on this weeks show.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-intro-super-bowl/' >02-01-12 Rotowire Intro Super Bowl <br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/d81ba4a1-e38d-47cf-bdf3-5fdb3ba60ce4_1.jpg'></a><br /><br />The Super Bowl is finally here. Jeff Stotts from the Rotowire joins Butch to talk injuries and more on this weeks show.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-intro-super-bowl/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-intro-super-bowl/</guid>
               <pubDate>Wed, 01 Feb 2012 16:00:00 GMT</pubDate>
               <category>injuries</category>
               <category>jeff stotts</category>
               <category>rotowire</category>
               <category>super bowl</category>
               <category>butch</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-intro-super-bowl/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/d81ba4a1-e38d-47cf-bdf3-5fdb3ba60ce4_1.jpg'&gt;" />
                    <media:title>02-01-12 Rotowire Intro Super Bowl </media:title>
                    <media:description>The Super Bowl is finally here. Jeff Stotts from the Rotowire joins Butch to talk injuries and more on this weeks show.</media:description>
                    <media:category label="Tags">butch, jeff stotts, super bowl, rotowire, injuries</media:category>
               </media:content>
          </item>
          <item>
               <title>02-01-12 Basketball Injuries</title>
               <description>Jeff Stotts from Rotowire talks to Butch about basketball injuries. Carmello Anthony, Jason Kidd, Dirk Nowitzki , Nicholas Batum are highlighted and how their injuries will fare out throughout the season.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-basketball-injuries/' >02-01-12 Basketball Injuries<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/0293c0ba-79a2-4a96-aa4f-4eae07b7ed39_3.jpg'></a><br /><br />Jeff Stotts from Rotowire talks to Butch about basketball injuries. Carmello Anthony, Jason Kidd, Dirk Nowitzki , Nicholas Batum are highlighted and how their injuries will fare out throughout the season.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-basketball-injuries/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-basketball-injuries/</guid>
               <pubDate>Wed, 01 Feb 2012 16:00:00 GMT</pubDate>
               <category>ankle</category>
               <category>basketball</category>
               <category>dirk nowitzki</category>
               <category>eric gordon</category>
               <category>jason kidd</category>
               <category>jeff stotts</category>
               <category>nicholas batum</category>
               <category>rotowire</category>
               <category>carmello anthony</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-basketball-injuries/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/0293c0ba-79a2-4a96-aa4f-4eae07b7ed39_3.jpg'&gt;" />
                    <media:title>02-01-12 Basketball Injuries</media:title>
                    <media:description>Jeff Stotts from Rotowire talks to Butch about basketball injuries. Carmello Anthony, Jason Kidd, Dirk Nowitzki , Nicholas Batum are highlighted and how their injuries will fare out throughout the season.</media:description>
                    <media:category label="Tags">carmello anthony, ankle, jeff stotts, rotowire, basketball, jason kidd, dirk nowitzki, nicholas batum, eric gordon, </media:category>
               </media:content>
          </item>
          <item>
               <title>02-01-12 Rotowire Baseball Injuries</title>
               <description>Jeff Stotts from Rotowire joins Butch in the fantasy wheel house to talk Baseball injuries on the upcoming season. Also, Jeff gives his take on drafting players with high draft picks who are injury prone.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-baseball-injuries/' >02-01-12 Rotowire Baseball Injuries<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/bc87bc1a-14ff-474f-8347-9230a054b8ff_2.jpg'></a><br /><br />Jeff Stotts from Rotowire joins Butch in the fantasy wheel house to talk Baseball injuries on the upcoming season. Also, Jeff gives his take on drafting players with high draft picks who are injury prone.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-baseball-injuries/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-baseball-injuries/</guid>
               <pubDate>Wed, 01 Feb 2012 16:00:00 GMT</pubDate>
               <category>ankle injury</category>
               <category>baseball</category>
               <category>carl crawford</category>
               <category>disabled list</category>
               <category>draft pick</category>
               <category>rotowire</category>
               <category>jeff stotts</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-baseball-injuries/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/bc87bc1a-14ff-474f-8347-9230a054b8ff_2.jpg'&gt;" />
                    <media:title>02-01-12 Rotowire Baseball Injuries</media:title>
                    <media:description>Jeff Stotts from Rotowire joins Butch in the fantasy wheel house to talk Baseball injuries on the upcoming season. Also, Jeff gives his take on drafting players with high draft picks who are injury prone.</media:description>
                    <media:category label="Tags">jeff stotts, rotowire, baseball, carl crawford, ankle injury, disabled list, draft pick</media:category>
               </media:content>
          </item>
          <item>
               <title>02-01-12 Rotowire Stotts-o-Scope</title>
               <description>Jeff Stotts joins Butch in the Stotts-o-Scope to talk about Rob Gronkowski's high ankle sprain. Jeff goes deep into the ankle and details how he will handle his injury. Also, how will Gronkowski's injury further affect him.</description>
               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-stotts-o-scope/' >02-01-12 Rotowire Stotts-o-Scope<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/bf286eaa-05a8-4e78-8d81-1c9d6d5721a7_1.jpg'></a><br /><br />Jeff Stotts joins Butch in the Stotts-o-Scope to talk about Rob Gronkowski's high ankle sprain. Jeff goes deep into the ankle and details how he will handle his injury. Also, how will Gronkowski's injury further affect him.]]></content:encoded>
               <dc:creator>The Pulse Network</dc:creator>
               <link>http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-stotts-o-scope/</link>
               <guid isPermaLink="true">http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-stotts-o-scope/</guid>
               <pubDate>Wed, 01 Feb 2012 16:00:00 GMT</pubDate>
               <category>aaron hernandez</category>
               <category>ankle injury</category>
               <category>ballard</category>
               <category>giants</category>
               <category>jimmy graham</category>
               <category>nicks</category>
               <category>patriots</category>
               <category>rob gronkowski</category>
               <category>rotowire</category>
               <category>super bowl</category>
               <category>troy brown</category>
               <category>high ankle sprain</category>
               <category>jeff stotts</category>
               <media:content>
                    <media:player url="http://tpn.thepulsenetwork.com/sports/rotowire-fantasy-and-reality/02-01-12-rotowire-stotts-o-scope/" />
                    <media:credit>The Pulse Network</media:credit>
                    <media:thumbnail url="&lt;img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/02/01/bf286eaa-05a8-4e78-8d81-1c9d6d5721a7_1.jpg'&gt;" />
                    <media:title>02-01-12 Rotowire Stotts-o-Scope</media:title>
                    <media:description>Jeff Stotts joins Butch in the Stotts-o-Scope to talk about Rob Gronkowski's high ankle sprain. Jeff goes deep into the ankle and details how he will handle his injury. Also, how will Gronkowski's injury further affect him.</media:description>
                    <media:category label="Tags">jeff stotts, ballard, super bowl, nicks, rotowire, rob gronkowski, patriots, giants, jimmy graham, troy brown,high ankle sprain, ankle injury, aaron hernandez</media:category>
               </media:content>
          </item>
          <item>
               <title>Mitch Joel of Twist Image</title>
               <description>Friend of the show Mitch Joel stops by once again to talk about motivation, and why blogging isn't dead.  Also on today's show, the guys talk about what they'd change about their businesses if they could go back in time.</description>
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               <content:encoded><![CDATA[<a href = 'http://tpn.thepulsenetwork.com/technology/sync-up/01-31-12-the-power-of-sharepoint/' >01-31-12 The Power of Sharepoint<br /><br /><img src='http://www.livestream.com/filestore/user-files/chthepulsenetwork/2012/01/31/36d13980-43ec-4227-9b58-9a7abf1912a3_3.jpg'></a><br /><br />What makes Sharepoint special? John Saber joins Tyler and Nick to talk about how companies can implement Sharepoint to keep files organized and improve efficiency. In addition, they explain how it fits in with other microsoft products and how it can simplify many office tasks.]]></content:encoded>
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               <pubDate>Tue, 31 Jan 2012 14:30:00 GMT</pubDate>
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